Insights Document from a strategic workshop
The impact of October 7 was felt far beyond Israel, profoundly affecting the Jewish diaspora. This defining event will have significant implications for the future of the Jewish world and Jewish identity for generations to come. Although it is too early to fully understand these effects, it appears we are facing a window of opportunity to reshape a cohesive, rich, and unified Jewish identity. However, this opportunity will not remain open indefinitely, and indeed, it may already be narrowing compared to a year ago.
To mark the anniversary of the tragedy, the Zionist Enterprises Department in the World Zionist Organization, in partnership with Atchalta, organized a strategic workshop on “Jewish Cultural Identity as a Unifying Factor between Israel and unaffiliated Jewish young adults.” Over 30 leaders from Israel, specializing in Jewish cultural identity across research, philanthropy, and education, participated. For both organizations, this event was a milestone in a process anticipated to lead to future joint initiatives. Atchalta sees great potential in connecting with the Jewish world to foster social resilience and cohesion in Israel (See more in our article in Haaretz).
The workshop highlighted the new opportunity arising from October 7 to reach and engage audiences who, in ordinary times, do not actively participate in communal Jewish frameworks. In the wake of the attack and the ensuing wave of antisemitism, many feel that one cannot truly escape Jewish identity, and support for Israel has grown. The tragedy blurred divisions within the Jewish community, sparking collaborative efforts and creating a unique opportunity to reach liberal (especially younger) and even progressive audiences who have distanced themselves from Israel in recent years.
To seize this moment, Jewish leadership must articulate an ambitious and inspiring vision. The Jewish establishment needs to stand behind broad, core Jewish values that reflect mutual responsibility, solidarity, and a connection with Israel. This contrasts with the trend among some Jewish organizations worldwide to target the lowest common denominator, unintentionally diluting Jewish identity and stripping it of meaningful substance. The only way to engage some of these unaffiliated Jewish young adults is through a richer framework of Judaism as culture - a complementary structure to existing frameworks, most of which are based on a religious view of Judaism - and to develop formal and informal educational content around it.
Additional insights and ideas can be found in the full document - HERE
Comments